Inside the Six #70: Marketing MLS and Cup of Nations
Once Major League Soccer gets beyond its current labor problems, the league faces a series of marketing challenges that are currently holding back some of its oldest franchises. Red Bull New York, for example, continues to struggle penetrating a fractured New York market.
To talk about that and the other challenges facing Red Bull New York and MLS, Mark Fishkin is on the show. He is a media industry veteran and an avid Red Bull-supporter, and with Red Bull Arena poised to open in March of this year, New York has a chance to turn the corner.
Mark and I talk about that, the labor problems, the successes of Seattle and Toronto, and growing the sport in the United States.
Then, I welcome Ray Curren to the show. Ray is a contributor to Set Piece Analysts and joined me on Sunday to talk about a trio of issues: Cup of Nations, English football, and United States talent leaving Major League Soccer.
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About Richard Farley
Richard Farley is a U.S.-based contributor to World Soccer Reader. He also hosts Inside the Six, the site's regular podcast. He can be reached at richardfarley at gmail dot com and followed on Twitter, username "richardfarley." And while you are at it, feel free to check out RF Football.
